Innovation Doesn’t Fail on Ideas. It Fails on Decisions.
Mastercard just spent real research money to confirm something most innovation leaders don’t want to hear: their idea problem isn’t an idea problem. The company commissioned Forrester Consulting to study how large organizations actually manage innovation risk. The resulting report, The Experimentation Advantage: Research on Derisking Innovation, found that 87% of senior leaders struggle to […]
Snap’s AR Glasses Backlash: Innovation Failure or Innovation Strategy?

Snap unveiled $2,195 AR glasses called Specs on June 16, 2026, and the internet tore them apart — mocking the design, balking at the price, and watching Snap’s stock fall more than 11% in a week. Most coverage reads this as a straightforward innovation failure. It might be. But the same facts also fit a […]